Descrição do Projeto

The Visitor Economy: Strategies and Innovations Bournemouth University – UK

Comunicação oral apresentada em evento científico internacional

Setembro 2017.
“Linking Porto Wine with Porto as tourism Destination.”

It is undeniable the importance that Tourism has assumed in the last years in the city of Porto and in the North of Portugal. Its notoriety is evidenced not only by the increasing number of visitors, but also by the various awards that have been granted in important world competitions. Abroad, despite its name being found in all parts of the world in Port wine bottles, there are only a few who knew the city and probably only a minority can establish a connection of the Wine with the City. However, regarding tourism it is necessary to safeguard the future and ensure a certain sustainability of the destination.